Gary Cope - Communications Specialist

Gary Cope currently serves as the multimedia and web content manager for Virginia Tech's Office of University Development, which recently completed a successful billion dollar campaign.


Gary has more than 20 years of experience in communications, journalism, photography, writing, web development, social media, search engine optimization and online marketing.

Recent Tweets @cwimedia
Posts tagged "video production"

Another multimedia feature for VT News. Again, I wrote the article and shot the accompanying video (top right of the sidebar).

As I manage three Virginia Tech websites, I am proficient in building pages and stories using the university’s content management system, Ensemble.

This was the first article I wrote for VT News. The treatment included a written story supplemented by a video I shot, which is highlighted at the top of the right sidebar, and a photo I took, located just below the video.

Click on the screen capture above to read the article and watch the video.

  • Video shot with Canon EOS Rebel T1i

In February 2012, I introduced a new approach to storytelling to communicators at Virginia Tech. With an extensive background in video production and journalistic writing, I took the two formats and put them together.

I wrote an article about a donation from Northrop Grumman to the Virginia Tech Geosciences Museum. I interviewed three people for the article, but instead of using print quotes, I used soundbytes from their video interviews.

The innovative storytelling concept was so well received that the director of news and and information at Virginia Tech sent an email to all campus communicators hailing the format.

Click on the screen capture above to view the article and videos.

  • Shot with Canon EOS Rebel T1i

A nat-sound video I shot, produced and edited to accompany a written article about the Reynolds Homestead in Critz, Va.

  • Shot with Canon Vixia HD
  • Edited with Final Cut Pro

In June 2011, Virginia Tech’s W.E. Skelton 4-H Educational Conference Center in Wirtz, Va., opened up a new Welcome Center. For this video, I was training a print journalist on how to frame shots and we kept it to just b-roll while I shot the interviews.

The trainee also wrote the script, but as soon as he handed it to me, I took one look at it and told him it would be, at minimum, a 4-minute video and we needed to get it under 2 minutes. He did a rewrite and I did some more editing and trimming, explaining to him how to write for video and not for print.

I voice-tracked and edited this video.

*Shot with Canon Vixia HDV30

The day before a Virginia Tech football games, I got a tip that a World War II era bomber was on the tarmac at the Virginia Tech airport. I drove out there with just my Canon EOS Rebel T1i to snap some shots, but when I got there, I found a whole new story that blossomed into a full-fledged feature article for one of our writers.

On Friday, Oct. 15, 2010, we had the unique pleasure of interviewing Virginia Tech alumnus and World War II pilot Stanley Cohen (‘49, ‘51), who helped bring a WWII bomber from Cincinnati to Blacksburg to perform the flyover before a Hokies homecoming football game against Wake Forest on Saturday, Oct. 16, 2010.

*Shot with Canon EOS Rebel T1i DSLR

Helping students achieve their dreams of a college education:

Virginia Tech’s Presidential Scholarship Initiative is helping 97 students achieve their dreams of getting a college education. In 2009, we profiled the first group of students to receive full scholarships to Virginia Tech under this program. In 2010, we welcome a new group of students who have proven themselves in the classroom and as leaders, and who also showed great financial need. Learn more about them and the Presidential Scholarship Initiative. You can also watch last year’s Presidential Scholarship video here: vimeo.com/​6855508.

Virginia Tech plans to offer up to 50 scholarships to incoming undergraduates each year through the Presidential Scholarship Initiative. Private donations are expected to fund much of the program, which already is helping 98 students, including Chantal Ghoussoub (pictured). Significant support for the initiative already has come from Paula Robichaud ’77, of Palo Alto, Calif., who made one of the five largest scholarship-fund gifts to the university in fiscal 2010. Additional fundraising is ongoing.

*Shot with Canon Vixia HV30

I shot, wrote, voiced and edited this video to promote the Employees’ Spouse and Dependent Scholarship program at Virginia Tech.

The Employees’ Spouse and Dependent Scholarship program provides financial assistance to the spouses and dependents of Virginia Tech employees.

*Shot with Canon Vixia HV30

This video was produced for Virginia Tech’s office of Annual Giving to help show alumni and friends of the university how much of a difference their support makes to the lives of students.

By making an annual fund contribution of any size, you are playing an important part in the lives of our students, our faculty, and the university.

*Shot with Canon Vixia HV30

One of the best parts of my job is the freedom to go out and find stories to tell. On this day, April 9, 2010, I went to a ceremony at Virginia Tech that honored a fallen Virginia Tech alum, who died serving his country in the U.S. military.

In addition to shooting videos, I also take still photos using my Canon Rebel T1i DSLR. On this day, while I did shoot some video, I felt the still images told a better story.

Virginia Tech graduate (‘01), alumni of the Virginia Tech Corps of Cadets, and U.S. Marine Corps Capt. David Seth Mitchell, was killed in October 2009 while supporting combat operations in Afghanistan.

On April 9, 2010, his name was added to the Virginia Tech Ut Prosim Pylon at the War Memorial, which honors Virginia Tech alumni who have made the ultimate sacrifice to protect this country.

*Shot with Canon EOS Rebel T1i DSLR